client work // PINTEREST MANAGEMENT
Fashion Blogger:
Tian Shanae
Tian Shanae
About The Brand
Tian Shanae is a fashion and lifestyle blogger who sparks fresh fashion ideas through her daily looks and travel experiences.
The Goals
- Drive traffic to website
- Design and schedule affiliate pins
- Grow a fashion-first Pinterest presence, with light touches of travel & lifestyle
- Restore lost traction experienced by the account.
How We Started
Tian had temporarily paused posting on her Pinterest account and reached out to me for help in reviving it. The account had lost traction, with declining impressions and audience engagement, and other key metrics were showing slow growth, ranging between 2.5% and 3.2%.
The Strategy
To revive her Pinterest account, the process began by identifying the factors affecting its performance and pinpointing areas for improvement. Given the decline in growth, reestablishing consistency was crucial. A content plan and posting schedule were then developed, focusing on current trends in her niche by blending daily outfit inspirations with related fashion ideas. The profile and boards were improved and optimized to enhance the account’s discoverability, maintaining clear content pillars and consistent posting to sustain momentum.
Results
After implementing the new Pinterest strategy, her account began to show strong and consistent signs of growth. We successfully recovered the traction she had previously lost by optimizing her profile, improving pin design, and targeting relevant keywords. As a result, the account experienced an average increase of 26% across all key performance metrics, including impressions, saves, link clicks, and follower growth. This not only revived her online presence but also built a strong foundation for continued engagement and visibility.
Want Results LIKE THESE?
Now It's Your Turn
Now It's Your Turn
I bring strategy, style and consistency to manage and maintain your Pinterest account. Your content doesn’t just look good, it performs.
Ready to grow your Pinterest presence?
Let’s work together!
GET STARTED Ready to grow your Pinterest presence?
Let’s work together!
